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Santorini Faces Uncertainty in Tourism Amid Ongoing Earthquakes

The popular Greek island grapples with shrinking tourist bookings as seismic activity raises concerns for the summer season.

Source: bbc.co.uk2 min read
Santorini Faces Uncertainty in Tourism Amid Ongoing Earthquakes
Image via bbc.co.uk

In brief

As Santorini experiences a surge in earthquakes, the island's tourism industry fears a challenging summer ahead, prompting hotel owners and workers to explore alternative options while seeking governmental support for stability.

Santorini, one of Greece's most celebrated tourist destinations, is bracing for a potentially tumultuous summer season as a series of earthquakes have rocked the island since the beginning of January 2023. February marks the commencement of the tourist season, with the arrival of cruise ships and the Easter holidays typically ushering in an influx of visitors. However, the seismic activity has caused concern among hoteliers and workers already facing cancellations and a drop in bookings. Antonis Pagonis, president of Greece's Association of Hoteliers, expressed concern over the recent decline in reservations, stating, “We have seen a drop in bookings, but we hope this is temporary.” Alongside concerns about foot traffic, businesses are also troubled by potential staffing shortages in the peak summer months. Seasonal workers, who significantly contribute to the island’s tourism sector, are reconsidering their options due to the ongoing unpredictability of the earthquakes. “The shaking is just a part of life here,” says Manos, a seasoned bartender who has worked on Santorini for the last five summers. Despite his affinity for the island, he has opted to accept a position in Corfu this summer, worried that a downturn in tourism would undermine his earnings. The construction sector has similarly stalled as safety concerns halted vital refurbishment work at local hotels. Hoteliers are advocating for financial aid from the government to sustain their current workforce amid these challenges.Authorities are taking action to address the crisis; rescue teams have been deployed to the island, and a state of emergency has been declared to facilitate aid. However, local business owners like Margarita Karamolegkou emphasize the need for long-term infrastructure improvements to mitigate the impact of future crises. Karamolegkou, who manages four hotels, highlighted longstanding requests for enhancements, such as a new port, and voiced concerns over unregulated private rentals that may not adhere to adequate safety standards.Tourism is a crucial pillar of Santorini’s economy, accounting for roughly 2.5% of Greece’s GDP with an estimated annual revenue of €5.9 billion. While there have been no outright cancellations, industry professionals warn that if uncertainties linger for another month, the ripple effects could be detrimental. During a recent visit, Prime Minister Kyriakos Mitsotakis acknowledged the urgency of safeguarding Santorini's reputation as a premier tourist destination, emphasizing, “It is our duty to protect it.” While the immediate future of the island’s tourism industry remains uncertain, Karamolegkou reassured that decades of experience and commitment to quality would help maintain exceptional service, even in the face of reduced staffing levels.

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