Several investigations have been launched after a Spanish man in Kenya posted videos of himself pouring beer down an elephant's trunk - sparking anger on social media.
He was filmed in a wildlife reservation drinking from a can of Tusker, a popular local beer, before giving the rest of it to the elephant.
Just a tusker with a tusked friend, he captioned one clip posted on Instagram, which was later deleted following a backlash from Kenyans in the comments.
The BBC analyzed the footage and was able to authenticate it as genuine. The landscape and a well-known bull elephant point to it being filmed at the Ol Jogi Conservancy in the central county of Laikipia.
A member of the staff contacted by the BBC at the privately owned wildlife sanctuary was shocked by the behavior - and said the videos would be passed on to the relevant authorities.
This should never have happened. We're a conservation and we can't allow that to happen, the staffer, only identified as Frank, said.
The Kenya Wildlife Service (KWS) was also probing the incident, the agency's spokesperson Paul Udoto told the BBC.
The man involved does not use his name on his social media accounts, which all have a variation of the phrase Skydive_Kenya.
In another clip on Instagram, he is seen feeding two elephants with carrots and then saying: We are on beer time. The videos attracted hundreds of critical comments and some called for the man's deportation.
The elephant that was given the beer is big, with long tusks - one in particular is distinctive as it is damaged. From other images and videos, it matches the description of Bupa, a friendly male at Ol Jogi.
Dr. Winnie Kiiru, a Kenyan biologist and elephant conservationist, termed the tourist's behavior as unfortunate, stating it endangered both the man's life and that of the elephant.
The incident comes just after another controversy involving tourists blocking migrating wildebeest at Kenya's Maasai Mara, prompting calls for stricter regulations and visitor education on wildlife interactions.